Search engine optimization
What is Search Engine Optimization
Search Engine Optimization is the process of optimizing your overall online business presence in order to increase both the quality and quantity of traffic to your website. When done correctly, SEO can greatly increase your visibility and ranking on Google and other search engines, as well as streamline your brand identity and better target potential customers.
Why It’s Important
Approximately 93% of online experiences begin with a search engine, and over 70% of people skip past the paid ads to reach the organic search results. SEO also has the highest conversion rate of any online marketing strategy. This means that in order to be competitive in today’s world, a strong SEO strategy is essential.
The Stats Speak For Themselves
A strong online presence has become a necessity for small business. In a competitive marketplace, getting your content and information to the screens of potential customers is crucial. It’s important that your business information be delivered quickly and accurately so your clients can find you before they find someone else.
Never Scroll Past The First Page of Google
Click on the first result on google
Ignore Paid Ads and Click On Organic Search Results
of local searches result in a purchase
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